New Lumia 530 Brings Uncompromised Smartphone Performance at SGD159

August 20, 2014 – Microsoft Devices Group today announced the Lumia 530, the most affordable Lumia to date, delivering an uncompromised smartphone experience with the latest
Microsoft and Lumia innovations. It is available in Singapore for an estimated retail price of SGD159from 23 August 2014, Saturday.

Available in Dual SIM 3G variant, Lumia 530 will expand the reach of Windows Phone as the first Lumia introduced below 200 Singapore Dollars, allowing more people to enjoy innovations and Microsoft services found in high-end Lumia smartphones.

Lumia 530_1
“We are moving quickly to help more people experience the uncompromised Lumia technologies, third party apps, and Microsoft services that we deliver on our flagship products,” said Bruce Howe, General Manager, Microsoft Mobile Devices Sales for Singapore, Malaysia and Brunei. “Lumia 530 underscores our commitment to making affordable smartphones for everyone, and introducing more
people to the best of Microsoft. The very affordable SGD159 price makes the Lumia 530 excellent for students, first time smartphone users, or anyone who wishes to experience the world of Microsoft cloud solutions on Windows Phone 8.1.”

The Lumia 530 will be available in Singapore on 23 August 2014, Saturday, at an estimated retail price of SGD159 at Nokia Stores and Nokia Solution Partners. M1 will also be retailing the device with attractive data plans.

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